The Limited garnered 7,840 chats per month through its live chat feature on its mobile and desktop Web site, of which 19.2 percent came from mobile.
As customer service lines become outdated, The Limited is maintaining a positive relationship with customers by giving them a more modern and easier method of connecting. The experience is indicative of how users are already interacting and removes the need for consumers to interrupt their day to complete a customer service action.
The Limited’s chat saw positive results by creating an experience that does force consumers to change their behavior. Order values averaging at $133 from customers interacting via chat, compared to an average of $106 for those who did not.
Chat with us to add this simple feature to your website and start increasing sales.